Social Bookmarking and Networking: Do you have the correct approach?
Everybody approaches Social bookmarking in different ways. For some bookmarking websites are an invaluable resource to save important links online so that they can access them from any computer, for some its a way to share some cool links and websites with their peers and for some its just a way to get some traffic to their blogs.

When I first got into blogging and was introduced to this fascinating trend, all I saw and read, pasted all over other blogs is bookmarking brings you traffic, use all the services, get a lot of friends in your network and viola its raining traffic. And being a new blogger, I took the advice. I started with great spirit and made a lot of friends on various networks, it worked out quite well. I have received most of my traffic and subscribers via this channel.But, the charm seemed to wear off after some time. Less people wanted to join in my network and the not many interacted, which isn’t much fun, if you are on “Social” site.
Now why did this happen, traffic was steady but the activity on my profiles was way down as compared to before. I thought what might be the reason, and then I realized what I was missing. Many people have been on these sites for quite some time and are smart enough to understand whats going on. As the time passes and your bookmarks are seem you can either be labeled as an active users - who get a good response from the community, a traffic greedy webmaster - who are ignored after sometime or the spammer - who is either blocked, ignored or removed from the community.
The whole point of social bookmarking is not just using it to get petty traffic but to share your knowledge, your reach and expertise on a subject. If you read a lot about technology or gadgets or blogging or any other niche and you bookmark some really awesome stuff that you encounter on the internet, your peers would appreciate this effort and reward you by joining your network, or sending traffic to your blogs.
To be frank I was initially shown the wrong way and approach. Its after using these networks for sometime I realized where I was going wrong. And believe me, if you do it right, you actually get to learn a lot. After I understood the approach and changed my stance and started bookmarking meaningful and useful stuff, I got a good response from my friends on these sites.
The two ways of going about sharing stuff you find on the internet:Just for Fun and Learning more about your interest.
Just for fun Approach:
First is just for fun. There are many sites that are for fun like online flash games, comic strips, funny videos and pictures, jokes etc. These are something that you can share with your friends while enjoying the great resource the internet is. Some of the sites that are good to share this stuff are:
- StumbleUpon
- Leaptag (now a Facebook application)
- Tumblr
Now since I have labeled them for just for fun doesn’t mean everyone uses them for fun, some use these sites for saving and sharing important stuff. These are the sites that I would use for sharing some fun stuff with my friends.
The Serious Approach:
The second approach is saving some really important stuff for future reference as a part of a research or study or just for more knowledge on a specific subject. Some really good websites to save this stuff and share them with specific users are:
These sites are excellent to store your bookmarks and organize them in different folders and tags. They also provide an option to share it with friends, and if you want to keep some bookmarks private, we have than option too.
So its my advice to the new bloggers and Social sites users out there to start using these sites correctly as they are a great resource for those who understand the importance of collective knowledge. These sites are a road map of the web, based on the recommendations of people who have traveled it extensively. So either you can learn a lot from others and extend your knowledge while sharing it with others or just keep on bookmarking your own site till its ignored by everyone or worse banned from these networks.
So whats your approach?
Are you a Greedy webmaster hungry for traffic, a spammer or a active user who is valued a lot in these communities?
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17 Responses to “Social Bookmarking and Networking: Do you have the correct approach?”
By Wayne Smallman on Dec 15, 2007 | Reply
For me, it’s a fine blend of serious and fun. And because Social Networking involves Social Media, it’s a good way to enforce your personal brand as well as create a consistent feel to your activities.
I almost exclusively bookmark stuff related to the topics I write about — which is a pretty diverse collection of topics…
By Vikram on Dec 15, 2007 | Reply
Well thats an excellent way to look at it Wayne.
However I have seen that there is a propaganda of sorts on most blogs that these websites will get you traffic and sometimes we tend to forget their basic purpose.
When I first started I just though of them as traffic generating machines. However after looking at the active users, I understood ,how well they use the system for collection of excellent resources and not for driving traffic.
I guess, new bloggers should be made aware about this fact!
By Wayne Smallman on Dec 15, 2007 | Reply
I suppose it’s how you bookmark stuff.
As an example, when I use StumbleUpon, I like to add a Review.
For the most part, that’s just a snippet of text from the article. But I also like to add a message of my own, which is also an integral part of my overall brand building exercise.
The same goes with Comments on Digg, too…
By Sharon on Dec 15, 2007 | Reply
My approach has evolved over the years. I have some things that I bookmark for reference, where I try to use tags that make sense to me; and others which I want to share, and I am trying to add reviews more often.
By Vikram on Dec 15, 2007 | Reply
Thats exactly whats happened with me Sharon. Initially I used to bookmark just for fun and sharing with friends.
However as I started filling up my browsers bookmarks I realized I am having difficulty finding the required bookmarks and organizing them, I realized online bookmarking services with the tags and search feature can be put to good use and can be organized well.
But this varies for everyone of course.
By Shankar Ganesh on Dec 16, 2007 | Reply
I use StumbleUpon just for fun, it’s just like a past time for me
But on the other side, I use Del.icio.us for reference. I use it everyday and the FF Del.icio.us extension, I should mention, has saved me a lot of time.
Twitter, on the other hand, is for breaking news and RSS alerts hehe
and for updates from friends.
By Auto Bookmarking on Dec 17, 2007 | Reply
Hi
I am your regular reader You have nice approach.
Would you please review http://www.Tagza.com - it young and funky new Social Bookmarking web site.
Thanks
By Puneet Gupta on Dec 17, 2007 | Reply
Particularly inside businesses and large enterprise the only way to have social networking live and thrive is to have it front-ended with an information access and discovery framework such as social bookmarking.
Take a look at http://www.connectbeam.com - would love to get your feedback.
By Vikram on Dec 17, 2007 | Reply
@ Shanker Ganesh: I like your approach there Shankar. Each Social bookmarking website has a specific way of using it efficiently. I think you are doing the right thing.
Stumble - For Channel Surfing.
Del.icio.us - For Reference.
Twitter - For Rss and other updates.
And I think Digg should be mentioned as one for keeping up to date with best Technology stuff.
@ AutoBookmarking and Puneet Gupta:
I would take a look at Tagza and Connectbeam for future articles for sure.
Thanks for taking out the time to read and comment.
By jblu on Dec 18, 2007 | Reply
I agree with you on the importance of the proper use of social sites. People will see through selfishness and ignore one who acts in that manner. I try to be an active contributer to SU and blogging-specific social sites, and doing so has brought me an increase of return visitors.
I use SU to discover other sites…mostly blogs. I’ve found many great blogs, including Digital Musings
, through stumbling. I bookmark and review blog posts that I like for future references, and also for the networking possibilities.
By Voices on Dec 22, 2007 | Reply
Thanks for this post. Gives some good food for thought!
I’m a relative newbie to social bookmarking and I’m currently signed up with five different social bookmarking sites (Stumble Upon, Digg, de.lic.ious, Magnolia and Menéame) but it takes a lot of time to do it right. I’m still trying to figure out what the correct approach should be for me and my blog because it’s becoming another full-time job trying to keep up. In 2008 I’m probably just going to focus on Stumble Upon since that is the one I feel most comfortable with at this point.
By Vikram on Dec 22, 2007 | Reply
@ Voices.
Dont make that mistake my friend. If you are a blogger/podcaster and want traffic or a greater reach among other bloggers , I would suggest to invest time in 1 or 3 networks.
If you are into it for traffic, as the time goes by your SU traffic would start declining. So also your friends network as not everyone prefers SU.So plan it accordingly.
Also I have listed my social profiles on top right sidebar. Add me as a friend and when you do lemme know!
I would like to have you as a friend there!
By jessie on Dec 23, 2007 | Reply
hi! this is a very informative post… i’m not really into social bookmarkings but i think i might as well try these approaches. i’m an “inactive” members of most social bookmarks you have mentioned but i didn’t do much with my account. thanks so much for the tips
By Vikram on Dec 23, 2007 | Reply
@ jessie!
Thanks for stopping by. I would like to say one thing. Just approach these sites with good intentions, not just for traffic or guys who can vote for you. You would notice, you would actually make more friends and learn a lot along the way.
Thats the beauty of Social Networking….
By Chris Estes on Dec 31, 2007 | Reply
I started out traffic hungry webmaster and quickly learned the value you talk about in this post. I have found that if you publish to the social media sites with a wide network of friends some of them are going to subscribe to your feeds. Then you start to get comments and what I like to call “real traffic” because of quality content. Nice post.
By lei on Jan 9, 2008 | Reply
All of us have reasons in whatever we are doing. What makes us happy makes us contented. Whatever we choose, there’s always an opposite effect that will teach us the essence of our actions.
By Prosperity Writer on Mar 31, 2008 | Reply
i was active at digg even before i started blogging. it was a great place to find interesting articles and videos. now, i use it to get some traffic to my blog posts.